We don’t know too much about it as yet, having only received a flyer with lots of pictures, and the information that you can “download over 200 ready made plugins or map keyboard shortcuts to keys and dials“. See more here.
I also know that our friends at SideshowFX must have been aware this was coming as they have simultaneously announced profiles for DaVinci Resolve, Adobe Photoshop and Cubase are already available.
See more here.